Bauwerk press conference – „VINZENT“
In September 2021, G.R.A.L. supported its client Bauwerk in organizing the press conference on the new construction project, “VINZENT”. The reason for choosing the Mercedes Tower as the location was the inimitable view from the building towards the construction site on the corner of Rupprechtstrasse and Gabrielenstrasse in the St. Vinzenz district. With the help of G.R.A.L., the room was transformed into a small green oasis, keeping the theme of the planned sustainable residential and commercial building. Markings on the windows directed the journalists’ attention to the construction site, and models of the plant system and the two parts of the building were also available. Over delicious, local food, the press representatives listened to the executives and a keynote by Tristan Horx.
G.R.A.L. took over the general organization of the event, in particular the selection, equipment and design of the location as well as the coordination with the caterer.