Since 1995, G.R.A.L. GmbH has been running one of the most beautiful and largest open air movie theaters in Germany – Kino Open Air on Königsplatz in Munich. For several years, the agency has also been responsible for marketing the other venues of the Open Air Tour which include some of the most popular outdoor movie theater locations in Germany.
G.R.A.L. GmbH is responsible for film selection and booking, ticketing, gastronomy, press work, media planning and cooperation, marketing and the entire implementation of the event in Munich. Up to 10,000 visitors per evening are able to enjoy the magical experience of a perfect movie night under the stars.