Amazon “YOU ARE WANTED” premieres
On May 16, 2018, G.R.A.L. GmbH was organizing the German premiere of the second season of the Amazon Prime Original series “You Are Wanted” in Berlin. In addition to Matthias Schweighöfer, the main actor, director and producer of the series, fellow actors, celebrities, influencers and press representatives were invited to watch the first episode of the second season exclusively and celebrate at the after-show party afterwards.
In addition to the premiere and after-show party, the three “escape rooms” the “Hospital”, the “China Restaurant” and the “Server Room” were set up in the gloomy basement of the Musikbrauerei and provided lots of excitement. In the afternoon, selected influencers had the opportunity to test these rooms, solve the puzzles and free themselves from the rooms.
A year earlier, G.R.A.L. also support Amazon in organizing the premiere of the first season. The much-heralded German thriller series by and with Matthias Schweighöfer celebrated its premiere in Berlin in 2017. Around 2,000 premiere guests came to the CineStar to be the first to see the new Amazon Original series.
The G.R.A.L. GmbH was responsible for the entire event organization in both years – from location research for the premiere and after-show party to coordination of all service providers involved, creation and co-development of the escape games and organization of participant management to implementation on site and follow-up.